The following was originally posted on Wikinomics.com on June 18, 2010.
Actually, the title of this post should really be, “The Net Gen: Too connected to wireless devices, social media, and ‘always-on’ technologies for parenting,” but “plugged-in” just sounded better. In fact, fewer of us are actually physically plugged-in these days, with smart phones replacing computers as the device of choice for digital accessibility as well as ‘interrupt-ability.’ We’ve researched the effect this has on the Net Generation as both customers and employees, but as this generation gets older (the oldest Net Geners are now 32), it’s also worth discussing how it will affects them as parents. We know that many Net Geners are waiting longer to have kids, but for those that have taken the plunge, how does the experience of ‘growing up digital’ translate into parenting behaviours and attitudes towards technology in the home?